Resume

Professional Summary

Dynamic marketing leader with 20+ years of experience driving innovation across industries, including technology, higher education, publishing, start-ups, and podcasting. Expertise in brand strategy, content creation, stakeholder engagement, and team leadership. Skilled in leveraging emerging technologies, including AI, to optimize marketing strategies and deliver measurable results. Passionate about fostering collaboration, spearheading impactful campaigns, and elevating brands in competitive markets.

Core Competencies

  • Strategic Marketing & Branding

  • Leadership & Team Development

  • AI & Technology Integration in Marketing

  • Stakeholder Engagement & Fundraising

  • Multi-Platform Content Creation

  • Public Speaking & Workshop Facilitation

Professional Experience

Marketing Strategist, Podcast Consultant, & AI Trainer (1999–Present)

  • Designed and implemented comprehensive marketing strategies for start-ups, small businesses, and solo entrepreneurs, driving brand growth and audience engagement.

  • Spearheaded successful content marketing campaigns, including blogs, PPC ads, and email outreach.

  • Delivered AI training and evaluation services, enhancing output quality and reducing inaccuracies, hallucinations, and bias in generative AI models.

  • Produced and consulted on top-ranking podcasts, overseeing content creation, editing, and audience growth strategies.

  • Designed, built, and maintained websites for clients and personal projects, demonstrating proficiency in web design and development

  • Delivered workshops and keynote presentations at national and international conferences, enhancing industry reputation.

Director of Brand — Tin Drum (2018–2019)

  • Directed communication strategy for the launch of the company’s flagship product, achieving significant media attention and brand mentions.

  • Established and cultivated media relationships to drive positive coverage and industry awareness.

  • Managed the company’s social media presence, aligning digital efforts with overarching branding goals.

Volunteer Leadership

Parent Leader, Winchester Thurston School

  • Partnered with the Head of School and Board of Trustees to align parent initiatives with strategic objectives.

  • Directed 60+ parent volunteers, enhancing communication and fostering team cohesion.

  • Organized and exceeded fundraising goals for a gala and community events, securing contributions from diverse stakeholders.

  • Collaborated with Advancement and Marketing teams to develop event branding, surpassing prior engagement benchmarks.

Education

  • Johns Hopkins University Krieger School of Arts and Sciences — Master of Arts, Communication

  • Rice University Jesse H. Jones School of Business — incomplete MBA

  • Tufts University Graduate School of Arts and Sciences — Master of Science, Biology

  • Harvard Graduate School of Education — High School Biology Teacher Certification

  • Harvard University — Bachelor of Arts, Biological Anthropology, cum laude

Certifications

  • Ethics of AI and Data Science — University of Edinburgh

  • Advanced AI Prompt Writing — Section School

  • Generative AI for Business Strategy — Section School

  • Building a Custom GPT — Section School

  • Full Stack Software Development — University of Texas McCombs School of Business

  • Certified Hootsuite Professional

  • Certified MentorCoach

Key Achievements

  • Author of The Podcast Launch Playbook, an Amazon #1 bestseller in podcasting.

  • Co-producer of the BAFTA Award-winning film Control.

  • Co-editor of award-winning feature documentary Introducing Brian Broome.

  • Included in juried Three Rivers Film Festival for short film Dotted Lines.

Additional Information

  • Experienced in various digital tools and platforms, including Microsoft 365, Copilot, Google Docs, Sheets, Squarespace, Wix, Canva, Apple office suite, and more—all self-taught.

  • Advanced prompting skills in ChatGPT, Perplexity, and Claude.

  • Skilled public speaker, delivering presentations at two international conferences, workshops and keynotes at numerous local and national events, and guest appearances on top-performing podcasts.

  • Author of three books, including The Podcast Launch Playbook, an Amazon #1 bestseller in podcasting & webcasting and digital audio editing, and #3 in digital audio production, along with numerous online articles.

  • Adept at creating short- and long-form copywriting, blog posts, email campaigns, PPC ads, web content.

  • Experienced in leading fundraising efforts and managing large-scale projects, demonstrating strong leadership and project management skills

  • Fluent in French; conversational in Spanish and Italian. Rudimentary knowledge of 11 other languages.

  • Co-host of the high-ranking Geek Girl Soup podcast since 2012, contributing to audio and video production, branding, and audience development.