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Decoding AI’s Impact
AI-Powered Customer Segmentation: How Far is Too Far?
AI-powered customer segmentation helps marketers create personalized campaigns, but how far is too far? Explore the ethical boundaries of analyzing consumer behavior and learn practical tips to use AI responsibly while building trust with your audience.
Privacy Risks: The Erosion of Personal Data Protection
One of the most pressing concerns surrounding AI and big data is the threat they pose to individual privacy. As these technologies become more advanced and data collection practices more extensive, the risk of personal information being misused or exploited increases significantly.